Communications Senior Associate

ABOUT TIF

The Turkic Investment Fund (TIF / the Fund) aims to become a catalyst for socio-economic development and integration across Turkic countries and a flagship institution advancing sustainability, intra-regional trade, and connectivity via investments across various sectors with a focus on debt financing, equity investments, and other structured/hybrid financial instruments.

JOB DESCRIPTION AND OBLIGATIONS SUMMARY

The Communication Senior Associate is responsible for developing and executing communication strategies that enhance TIF’s public image, build strong stakeholder relationships, and effectively promote the organization’s mission and activities. This role focuses on managing media and public relations, digital communications, brand management, and ensuring the high-quality visibility and media coverage of TIF’s events and official functions. The Communication Senior Associate plays a pivotal role in maintaining a consistent, professional and positive public presence closely collaborating with the Executive Support and Protocol Associate.

MAIN DUTIES AND RESPONSIBILITIES:

• Media and public relations: Develop and implement public relations strategies to enhance TIF’s visibility and reputation. Build and maintain relationships with media outlets, journalists, and public influencers. Oversee the preparation of press releases, speeches, and other media materials.
• Stakeholder engagement: Coordinate with internal and external stakeholders to align communication efforts with organizational goals. Promote TIF’s initiatives through strategic communication partnerships with government entities, financial institutions, and community organizations.
• Communication support for protocol events: Provide media, branding and communication support for TIF’s official events, meetings and ceremonies. Coordinate closely with the Executive Support and Protocol Associate to ensure all public-facing aspects of events align with TIF's corporate identity.

Website content management: Serve as the content manager for TIF’s official website; regularly update the platform with new announcements, project updates, and multimedia content, ensuring optimal functionality and visual alignment with brand guidelines.

• Content development and brand management: Supervise the creation of high-quality content, including reports, newsletters, presentations, and promotional materials. Maintain consistency in TIF’s branding and messaging across all communication channels.
• Visual Content Creation: Design and produce internal and external communication assets (such as social media graphics, banners, event invitations and presentations) using modern design tools.
• Digital media and communications: Manage TIF’s social media presence and digital platforms, ensuring engaging and relevant content. Analyze digital performance metrics and optimize strategies for better outreach and engagement.
• Supervision of media agency: Manage and supervise media and PR agency activities. Control and confirm the designs, products and publications ordered by TIF.
• Crisis communication: Develop and implement crisis communication plans to mitigate risks and protect TIF’s reputation. Act as a key advisor to management on communication risks.

EDUCATION AND PROFESSIONAL QUALIFICATIONS:

• Bachelor’s degree in communications, Public Relations, Journalism, or a related field. A Master’s degree is preferred.

EXPERIENCE:

• Minimum of 5-7 years of experience in public relations, communications, or a similar role, preferably within a development bank, financial institution, or international organization.
• Proven track record of managing public relations campaigns and media coverage for high-level events.

SKILLS AND COMPETENCIES:

• Strong interpersonal and networking skills with the ability to build and maintain relationships at all levels.
• Exceptional writing, editing, and storytelling skills (in English).
• Proficiency in digital media tools and content management platforms. Practical experience with visual design platforms (e.g., Canva, Adobe Creative Suite) to create high-quality digital assets.

Additional Considerations:

• Multilingual Capabilities: Proficiency in English is a must; additional knowledge of Turkic languages is an asset
• Strategic thinker with a proactive and results-oriented approach.
• Culturally sensitive and capable of working in a diverse environment.