DX Promo Manager BCCA
О вакансии
Job Responsibilities:
Own Promo Strategy & Commercial Integration
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Define and lead the promotional strategy across OT, TT, AFH, and E-commerce channels.
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Own promotional budget planning in partnership with Revenue Growth Management and ensure alignment with commercial priorities and AOP commitments.
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Ensure promotional plans are fully aligned with customer strategies, Marketing calendars, innovation launches, and Demand Acceleration priorities.
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Partner closely with DX Planning to embed promotional opportunities and risks into the growth agenda.
Build Promo Governance & Operating Model
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Establish and govern the end-to-end promotional management process across BCCA.
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Define clear ownership, decision rights, and ways of working between DX Promo, RGM, Sales Finance, Sales, Marketing, Supply Chain, IBP, and DX Planning.
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Implement governance standards, planning routines, and performance reviews that improve promotional decision-making, accountability, and business outcomes.
Drive Promo Planning, Execution Excellence & Performance
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Own the promotional calendar across customers, channels, and key promotional levers.
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Work in close collaboration with the Business Development team to manage and monitor the timely launch of promotional campaigns in digital systems, ensuring accurate execution across customers and sales channels.
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Lead the monthly promotional re-planning cycle, incorporating business performance, supply constraints, customer requirements, and market dynamics.
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Monitor promotional execution and in-flight performance against agreed plans and standards, identifying risks, compliance gaps, and corrective actions.
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Partner with Sales teams on competitive promotional monitoring and ensure insights are reflected in future plans.
Build Promo Excellence Capability
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Lead post-promotion evaluation and embed learnings into future planning cycles.
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Develop Promo Excellence standards, playbooks, and channel-specific guidelines for commercial teams.
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Drive continuous improvement of promotional effectiveness, execution quality, and trade investment ROI.
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Lead and develop the DX Promo team while fostering a culture of accountability, collaboration, and performance excellence.
Success Measures
Business Impact
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AOP delivery support through effective promotional planning, execution, and optimization.
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Improved promotional ROI and trade investment effectiveness.
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Realization of promotional growth opportunities and mitigation of commercial risks.
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Incremental Net Revenue generated through optimized promotional investments and actions.
Capability & Process Development
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Successful establishment of the DX Promo capability across BCCA.
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Adoption of Promo Governance, standards, and ways of working across markets.
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Effective integration of DX Promo into AOP, SOP, SOE, and Demand Acceleration processes.
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Implementation of channel-specific promotional strategies and Promo Excellence standards across OT, TT, AFH, and E-commerce.
Organizational Impact
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Clear ownership and accountability model across DX Promo, RGM, Sales Finance, and Sales.
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Enhanced cross-functional alignment and decision-making effectiveness.
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Adoption of Promo Excellence standards and best practices across BCCA markets.
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Strong DX Promo–DX Planning partnership, ensuring promotional levers are fully embedded into growth delivery and Risks & Opportunities management.
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Higher education in Economics, Business, Finance, Marketing, or a related field.
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Minimum 5 years of FMCG experience across Commercial Planning, Revenue Growth Management, Sales Finance, Trade Marketing, Category Management, Commercial Excellence, or related functions.
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At least 2 years of people management experience.
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Strong understanding of promotional management, trade investment optimization, commercial planning, and business performance drivers.
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Proven track record of building processes and cross-functional ways of working in complex organizations.
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Strong analytical and commercial acumen with the ability to translate insights into business actions and recommendations.
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Excellent stakeholder management and influencing skills, with experience working across senior cross-functional teams.
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Advanced Excel and PowerPoint skills; experience with analytical and reporting tools (e.g., Power BI) is a plus.
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English proficiency at Upper-Intermediate level or higher.
- Work in an international company with well-developed corporate values and standards.
- Official employment as part of the company’s staff.
- Stable salary with annual salary increases based on performance results.
- Extended benefits package - medical insurance, life insurance, and mobile phone compensation.
- Corporate training opportunities.
Рыночный ориентир
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